Google have started an URL shorten service from mid December, currently this is offered with the latest Google Toolbar & feedburner. This service is called as Googe URL Shortener. In additon, Google is offering this as a lab feature.

As per a unofficial google blog post, this service will help users who wish to share the web page they are reading (or) the content they are publishing. At present, there are lots of links shared online, as the microblogging service pike Twitter have grown unexpectly.

This service have been build by google on it’s infrastructure to provide a service which will be stable, secure & speed.

Google, has plans to make this service available for wider audience sooner.

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